Reviewers will carefully read my paper ? Totally wrong!
A reviewer often has a pile of papers to review
A reviewer typically makes up his/her mind after 5-minute browsing title/author->abstract->conclusions->references –>introduction, then spends < 1h to justify (moving to main body of the paper)
Your action:
make your points EARLY
bring up your results QUICK
highlight your contributions FAST
make your paper easy to read, clear to follow, and good to learn